Category Archives: Web 2.0

HackPSU: behind the scenes at my first hackathon

If you would have asked me what hackathons were about before HackPSU — my first hackathon — I’d have answered with something like Geeks, Redbull and Coding.

“The way I measure success at a hackathon is if you leave having learned something new and you had fun along the way,” said Linsday Lindstrom, Technical Evangelist at Microsoft Corporation (who has more than a dozen hackathons under her belt).

HackPSU is a student-run hackathon held at Penn State University. The 24-hour hackathon was the culmination of Penn State’s IST Startup Week (March 18-23) which featured an array of speakers from startups and online media including Weebly‘s David Rusenko, Chris Fanini and Dan Veltri; Reddit‘s Steve Huffman; Matt Brezina and David Hua of Sincerely; Rajiv Eranki formerly of Dropbox; Tikhon Bernstam of Scribd; and more.

HackPSU 2013 drew a solid crowd of hackers and attendees from universities across the East Coast and Midwest, with more than 150 participants (a record crowd). One hacker even bummed rides all the way from Michigan via Craigslist. More about him later.

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Day 1: Before Midnight

After the opening bell, the teams began to form. Coders and non-coders. Small groups and large. Some even going solo. They all claimed a spot somewhere in the IST Building, which stretches across an entire expressway (U.S. Business Route 322).

I started my hackathon coverage by getting to know the teams and sneaking an early look at their ideas (the hacks).

The first project that caught my eye was from Zain Shah. I spotted Shah head-first in his computer in the IST lobby. He was testing his hack, with his jacket slung from his computer to his head, creating a sort of dark room.

He told what he was working on. When a picture was captured with the computer’s webcam, his hack could find the shape of an object by determining the distance of each point from the flash. In seconds.

He showed me the rough 3D-model it generated of his face. It looked like a digital rendering from a pin-box toy.

I moved on to other teams and soon glued myself to one group, working on an app to guard people from distraction, whether driving, working or studying. They’d later call it Distraction Infraction.

It didn’t seem to prevent me from distracting them, however, as I parked myself on the couch and hung out for a couple of hours while they worked on their hack. (This was their first hackathon, too.)

Another team was working on a To-Do list app based on user’s location or venue — a project similar to Foursquare lists.

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DAY 2: After Midnight

For my day two coverage, I revisited teams to see how things were progressing. It wasn’t long before I found a team that had executed a midnight pivot.

“The ‘pivot’ move happened sometime around midnight or 2 a.m. the first night after digging into what else there was out on the market,”  Cory Trimm told me. He and his hack-partner, Chase Miller, had been working on the To-Do list app.

The new hack — a mobile app called Actio — would encourage users to accept daily challenges and then upload a picture to a centralized website.

“We wanted people to push their boundaries every day with things that may make them uncomfortable,” Trimm said. “Then people that completed the challenges would be able to see the other users’ photos that completed them as well.”

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The Final Round

At this point, it was all about the finishing touches. Everyone — for the most part — was still going strong.

Each group would have two minutes to present to the crowd and judges (the speakers from IST Startup Week). Around 30 teams presented for a fast shark-tank-like pitch.

Hack presentations included photo restoration; a solar-powered smoothie cart; iPhone-controlled games; a life-balance app; a multiple video-chat service; a party-discovery app; an NFC tagging app for retail stores; and more. 

Some presentations were thought-provoking; some rushed; others somewhat shocking — namely, the hack from Fontenot, the hacker who found rides to HackPSU via Craigslist. His hack, originally called Sperm.ly but later renamed, was a sperm-donor directory. 

“Accelerate Evolution – You may not be the brightest, best looking guy in the world, but your child can be.”

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Later, Fontenot — a veteran hacker — told me he chooses hacks that either make people think or that cause a stir with the crowd. Check and check.

Then there was the finished product from Shah, whom I spotted the previous day testing his hack, jacket over his head capturing the rough 3D model. His teammate, Ishaan Gulrajani, had arrived later that night around 2 a.m.

Shah and Gulrajani attempted to execute a live demo within the two-minute time limit. Gulrajani took the stage and presented a dented coffee cup, holding it up to the crowd.

“[Our hack] literally lets you take real 3D images just using the camera on your smartphone by analyzing multiple photos with different lighting conditions,” Gulrajani said.

Gulrajani calmly reached for the smartphone tripod in his sweatshirt pocket and positioned it in front of the cup, all the while explaining to the crowd what he was doing. Then he got out his smartphone, seemingly not worried about the ticking clock. He snapped the picture. We waited for it to appear on the screen.  Then moments later the image synced and Shah shared it on the big screen, panning and zooming for us to see observe 3D image they’d just captured.

“We had a judging criteria sheet that highlighted different aspects like design, functionality, novelty, etc,”said Lindstrom (Microsoft) “Since I’m technical, I took into account the technical difficulty behind the solutions, especially given the time crunch.”

Not surprisingly, Shah and Gulrajani took the hacker crown with their Hologram app. This summer, Shah will start at Apple as a software engineer.

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After photographs and a little tech talk among hackers, a few of us pitched in to help clean up the remnants of what closely resembled a frat party (minus the alcohol): pizza boxes, empty food containers and Redbull cases, mixed with articles of clothing. 

Still on a little hacker high, some of us decided to head downtown. 

Wearing my “HackPSU” shirt, a few people stopped to ask me how the hackathon went. I tried to explain the experience, or what I could manage in two minutes — though I didn’t mention Geeks, Redbull or Coding.

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As we were leaving the club at 2 a.m., David Hua — head of platform at Sincerely — gave me some words of advice for my next hackathon — what they were really about. 

“It’s about participation,” Hua said. “On any level.”

By then, I’d already figured that out.

“I’m excited by the projects that people build, but I’m more excited by the friendships that they make in the process,” HackPSU organizer Kathleen Warner told me, after our hacker hangover had finally worn off. “If I can help even just a few people create meaningful relationships out of the event, then I feel like I did my part.”

I Want My Web TV

MTV was like an underground movement led by rebels & rock stars.

The same thing is happening now with Web TV and streaming video; Though don’t expect to see a TV campaign pushing for it. At least not yet.

More than two years ago I cut cable and moved into the web TV world. What was a bit rocky at first is now a more intuitive TV experience than ever.

Technology can change a lot in two years. And not too long from today, our current Television format will seem archaic. The entire system is wrong.

Think about it: The network buys a show; it’s produced. It airs. Did you catch it? Nope? Well too bad it’s already aired. (And then networks wonder why first-run viewership is down, and then cancel the entire show.)

Web TV gives the shows a chance, gives users a chance to watch the content. Without force-feeding it down their throats. Because it’s on the user’s schedule, not the network’s.

But it’s almost crazy to think Netflix will topple the entire cable landscape. There is a more likely scenario.

Netflix and its future competitors will force cable and premium cable companies to overhaul the formula and its pricing structure.

Which will result in a Hulu-Plus-like TV experience.

I’m starting to believe the future of TV will be a mesh of live content and on-demand offerings. A show may still premier at 7pm EST, but it will be available on-demand after it’s aired.

Where will the content come from? A network? Or Netflix? Yes and yes. Netflix, or something like it, will still exist in 10 years. It’ll be the new HBO.

Comcast-like cable will be delivered via the Internet, featuring both live and on-demand programming. And the rates? Much lower. Greater value in the eye of the customer.

What sets Web, or streaming, TV apart is on-demand content. All access. Including full seasons of shows, from the first episode to the last.

What that means: more viewers for the content and the advertising. An almost unlimited shelf-life. But the ads within the content could be updated at any time.

Will this really happen? Well, Comcast began testing IPTV at MIT last year.

What it means for advertisers: proof. Like Google analytics TV.

A recent article from VentureBeat echoed my statements, also suggesting that a web-tv future would not only be more user friendly but would also make the current Nielson rating system obsolete. Allowing networks to evaluate not only viewership, but comments, likes, and other activity over a period of time.

As I’ve said all along, products, more info and purchases will be only a button-click away.

It’s a monumental time for TV. If cable is scared now, this could very well be the calm before the storm. They’ll be forced to change. Or fall into obscurity. Like a stagnant MySpace, ignorant to the startup that would become Facebook. Cable better adapt its structure and pricing soon, before subscriptions drop.

The MTV movement was iconic.

The commercials urged viewers to call their cable company and say they want their MTV.

Put to a catchy tune, it hit the airwaves. And it worked. We’re in a similar scenario with Web TV and streaming video. And the cable companies will again get calls.

Though this time the callers won’t be begging for MTV.

They’ll be calling to cancel.

5 tech predictions for 2012

Introducing FIVE TECH PREDICTION FOR 2012.

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5. Content producers skipping the middle man

Zimedium called it on May 8, 2011. In a post titled My predictions for Internet TV and the future of Cable.

“I’d watch for more studios and content owners to explore options for skipping the middle man and becoming the means of distribution for their content.” (See story May 8, 2011)

Louis CK did it seven months later — this December — for his special Live at the Beacon Theatre. Instead of distributing the video through Netflix or HBO, Louis CK put it exclusively on his website. All fans had to do was visit his site, pay the $5 price and download the special. So how’d it turn out? Well, in 12 days, Lois CK’s DRM-free video download made a cool $1 million. And it’s still going

Louis CK’s special is only the beginning. In 2012, more will follow his model. Entertainers, content providers, even premium cable channels.

4. Customized Ads… Tailored to your purchases, browsing habits, check-ins and interests

Ads customized to your interests. Google does it best. Hulu’s already doing it with in-show ads and its Ad Swap feature. You can select what you like instead of watching what Hulu thinks you’ll like. Facebook does it. Facebook displays ads based on what fan pages you like. Foursquare does it too, by offering suggestions based on where you check in. Foursquare co-founder Dennis Crowley discussed the company’s Explore/Recommendation engine at LeWeb 2011 in early December 2011.

“We went through about two years of Foursquare where people thought that they were checking in for mayorships and points and badges. The check-ins weren’t just for the badges,” Foursquare co-founder Dennis Crowley said on stage at LeWeb 2011. Every time you tell us that you like to go to this sushi place, we get better about recommending you another place to go to. Every time you tell us that…you know a lot about this area of Paris or this are of New York, we know that you’re really familiar with that neighborhood. And we can suggest other things that you may not know about. Or we know when you’re in areas that you’re not so familiar about we can start offering things that help you out.”

Ads based on what you “like,” tweet, check-in, watch. Information you provide both voluntarily and data acquired based on your actions. Get ready to not hate the ads that interrupt your programming…at least not quite as much.

In 2012, Customized Advertising will be king. Whether you’re aware of it or not.

3. Video-game consoles becoming complete entertainment hubs

We called it an entire year ago, on Dec. 27, 2010. In a post titled When will PS3, Xbox, Wii incorporate Internet TV.

“…When will Sony, Microsoft and Nintendo enter the [streaming content] game themselves? Doing so would offer another bit of differentiation, another perk for owners of each console.

“Who will be the first to fully embrace streaming content or Internet apps?

“Because it’s going to happen, and whichever is the first to act will only begin the next trend in video games and possibly home entertainment as we know it.” (See story Dec. 27, 2010)

Xbox 360 introduced its revamped dashboard one year later, in early December of 2011. The new dashboard featured Internet apps including Netflix, Epix, SyFy, ESPN, Daily Motion, NBC News, Zune, YouTube and Live TV integration if you have the accompanying cable subscription.

In 2012, Xbox will roll out more apps and the rest will follow. It’s only the beginning. The future video-game console will be a complete media hub with dozens, possibly hundreds of channels and apps.

2. Entertainment on the Cloud

I hate the term “cloud storage.” Makes me think the cloud is only for backing up files. In 2012, the Cloud will become more than a backup service. Cloud for movies…music…pictures… and our movie libraries.

(I’m looking at my collection of DVDs and Blu-rays right now.) In 2012, our movie collection will extend to the cloud. Blu-rays already come with digital copies. How about a specially formatted “cloud copy”?

1. A BIG Netflix competitor

Through a few missteps in 2011, Netflix has enjoyed practically zero competition (or at least serious competition). Its maintained the largest number of video subscribers anywhere and built up its library of streaming content. Plus exclusive content on the way.

Zimedia predicts in 2012, one new company (or a service from a partnership of companies) will emerge as the biggest competitor Netflix has seen to date.

But it won’t be the death of Netlfix. In fact, few industries survive without competition. It’s good for business. It fosters growth, sometimes re-invention, and an improved user experience.

Top 5 tools for Mobile Productivity

Mobile is looking like Web 3.0 with the emergence of mobile devices like the iPad, Kindle and Nook; the rise in smartphone usage; and the explosion of mobile apps. It’s not just for work. Mobile is taking over our lives. Work and play.

We’ve compiled the Top Five tools for Mobile Productivity, from the workplace to strictly entertainment.

Top Five tools for Mobile Productivity

1. Cloud Drives

Storage & Music

Standalone Cloud storage services like Dropbox receive most of the press. But Amazon’s variety comes with a music store.

Amazon is also a great place to store your music. Music purchases from the Amazon mp3 store can be saved directly to your cloud. And thus can be accessed anywhere and with a growing number of devices including smartphones and tablets. Start off with 5 GB of free storage. Just sign in, sign up for your free 5 GB and start uploading files for backup, storage or  to listen to your tunes without taking up space on your mobile device.

Hundreds of companies trust Amazon Web Services for their storage and hosting needs, including Netflix — which accounts for 25% of US Internet traffic — Yelp, Foursquare, PBS, Washington Post, Razorfish, SEGA, Urbanspoon, Tweet Deck, Airbnb, Harvard Medical School, NASA, Virgin Atlantic and more.

2. Google Apps

Calendar & Google Docs

It’s time to move on from Outlook, people. Google is the place to be. When I use Outlook for email or the calendar, it feels like I’m navigating a rotary phone…plus it’s tied to a machine. Google Calendar and Docs, as well as gmail, is tied to nothing; it’s all on the cloud. Access all of it on any computer, any smartphone, tablet or mobile device. Get calendar reminders on your smartphone.

With Google Apps (formerly Google Docs) user can save Documents, open Office products like Word and Excel — with or without Microsoft Office. When you save documents in the cloud — like resumes, presentations, pictures — they’re always with you.

Google’s smartphone apps — and native integration with most mobile devices — make all of your documents, calendar appointments and messages accessible anywhere with an Internet connection. Save documents, presentations or pictures as a backup or for instant access on any of your devices.

To get started, just sign up for gmail and click “Documents” at the top. [Note: if by the time of this post, Google has changed its navigation bar to a drop-down menu, just click the drop-down and find Documents.] Then start uploading files or Create a new document.

3. Smartphone Apps

There’s an app for that. It’s not just a saying. There really is an app for everything. News, Shopping, Books, Movies, TV, Social Networking, Checking in and just about anything else you can think of. Some of Tech Weekly’s favorites free apps for productivity and entertainment on the go:

  • Pulse News Reader – News from all around the web in one place
  • QwickMark QR Code Reader – Scan QR codes with this free app
  • ShopSavvy – Scan product bar codes to compare prices online and stores near you
  • Netflix* – all of Netflix instant streaming on your smartphone
  • Crackle by Sony – Free movies and TV on your smartphone
  • NFL Mobile – NFL News, Highlights and Live Streaming video
  • Amazon – Browse and buy everything Amazon on your smartphone
  • Amazon Kindle – Kindle’s library at your fingertips
  • Amazon mp3 – Listen to your library of songs from Amazon’s cloud drive
  • Slacker – Slacker Personal Radio on your smartphone
  • Foursquare – Check in to earn points, become mayor and unlock specials
  • Twitter – Follow your interests or tweet on the go with Twitter’s mobile app
  • Facebook – Update your status, check the newsfeed, check in or chat with friends
  • Shazam – Can’t name that song on the radio, just click Shazam and it’ll tell you
  • Flickr – Take photos and upload them to Yahoo’s Flickr
  • Yelp – Check reviews or find a new place to eat with Yelp’s smartphone app
*Subscription required for Netflix

4. MyFax

MyFax makes having a fax machine unnecessary. In fact, MyFax improves upon the old-school fax and then some.

No download necessary, just sign up for a MyFax account and you’ll be assigned a MyFax number. (You can pick the area code.) Once you’ve signed in, just click “Send a Fax.” Then enter the recipient’s fax number and attach the document you’d like to fax. Either scan the page to your computer and attach to the MyFax interface OR if the file is already on your computer, just attach. MyFax comes with some cool features including Cover Page Style; Status Flag for Urgent, Review, Comment, etc; and a Message Box. The recipient receives the fax in his/her fax machine, just like a normal fax.

Receive faxes right in your MyFax inbox as PDF or JPEG files. MyFax alerts you immediately via email. In fact, you can view the fax in your email inbox. If you’ve got email on your smartphone, you can view the fax right there. MyFax is a must for mobile work.

Send 100 faxes per month and receive 200 for only $10. Other options include Send 200, Receive 200 for $20. Or Send 400, Receive 400 for $40. Or an unlisted option of Send 50, Receive 50 for $5 per month. The plans can be changed at any time, though you’ll have to call MyFax to do it. Ironically, for an online fax service, you can’t change plans online. Though email is taking over, many businesses still fax documents. So ditch the fax machine and extra phone line and give MyFax a look.

5. Netflix

Netflix is the best thing to come to TV since color. It’s move to mobile only strengthens its hold on streaming movies and television content. And once you’ve got a Netflix subscription, it’s free on an unlimited number of devices. Use your one Netflix subscription on TVs, tablets, smartphones, etc. At home and on the road.

Until you’ve streamed Netflix content on a mobile device, it’s difficult to understand. A library of more than 20,000 titles available instantly with the tap of your finger. It’s as close to a dream as you’ll get.

To get started, just sign up for Netflix (streaming subscription starts at $7.99 per month after 1-month free trial) and download the Netflix app for your smartphone or mobile device. You’ll only have to sign in the first time after you download the app. From there on out it’s blue skies and smooth streaming.

Netflix is available on more than 700 devices including PCs; Macs; Internet-connected TVs; video-game consoles; Blu-ray players; Internet video players like Roku and Boxee; iPhone; iPad; Apple TV as well as Android and Windows devices…and more.


Internet TV and the Future of Cable

First let’s take a look at the playing field. we’ve got powerhouse Netflix. Then Hulu Plus. And Amazon Instant Video. And other services like Crackle, PlayOn, and Internet Apps from a variety of providers including Roku, Sony, Apple, Google, Samsung, Vizio, Boxee and more.

Note the very distinct difference between unlimited streaming like Netflix and video-on-demand (VOD) services like Vudu. An example: Warner Bros. recently announced  a deal to rent movies through social-networking behemoth Facebook. Many news outlets suggested this deal, through Facebook, would challenge Netflix. That’s dead-wrong. The deal, as it stands now, is video-on-demand. A charge per Warner Bros. movie –a version of yesterday’s pay-per-view — not unlimited streaming.

There’s a feeling you get when you graduate high school and head off to college. It’s a special kind of freedom that’s hard to describe. You can make your own decisions. Stay out late and do pretty much whatever you want.

That’s how Netflix is living. No cable-backed parent over its shoulder. Big Red’s got nothing holding it back. Though CEO Reed Hastings recently said he’s not competing with premium cable like HBO, I don’t believe him.  [Hastings has made similar comments in the past only to contradict himself later. Take his stance on original programming. Hastings said the company wasn’t in the business of original programming until Netflix gained exclusive rights to original series House of Cards in March of this year.]

Hulu, on the other hand, is still living at home. And its parents watch cable. Hulu is jointly owned by Comcast’s NBC Universal, The Walt Disney Co., News Corp. and global private equity investment first Providence Equity Partners. In the sale of NBC Universal to Comcast in late January, GE had to relinquish its decision-making power and 32% stake of Hulu. (See my media ownership post here.) The deal gave Comcast 51% control of NBC Universal, now labeled NBCUniversal (no space and no peacock). Previously, GE owned 80 percent. Prior to the sale, GE purchased the remaining 20 percent stake from Vivendi Universal. GE’s stake in NBCUniversal is now 49 percent, though according to USA Today the company plans to completely remove its shares over the next eight years.

With Comcast holding stake in Hulu, I don’t see how Hulu Plus will fully commit to Internet TV in fear of making cable obsolete. That is, if Comcast has anything to do with it.

Studios and cable companies still seem hesitant to enter the streaming game full-steam. In part because it threatens pay TV and also because nobody knows where it’s headed. Fear of the unknown. But the conversion is happening, albeit slowly. It will likely continue at that pace until we reach an Internet-TV tipping point.

Watch for studios to start their own services on a smaller scale. I predicted just last week that premium cable channels like HBO and Showtime would roll-out their own subscription-based offerings.

One week after my prediction, Time Warner announced the acquisition of movie-discovery service Flixster and Rotten Tomatoes, as well as plans to develop an expanded video service. Though no plans of including any HBO content, per the report. [HBO recently introduced HBO GO, an extension of its premium cable channel. It is free with a paid subscription to HBO and is not a stand-alone or even subscription-based offering.]

From the Business Wire release: Warner Bros. Home Entertainment Group will utilize the powerful Flixster brand and technical expertise to launch a number of initiatives designed to grow digital content ownership, including the recently announced consumer application “Digital Everywhere.” This studio-agnostic application will be the ultimate destination for consumers to organize and access their entire digital library from anywhere on the device of their choice, as well as to share recommendations and discover new content. The Flixster acquisition and “Digital Everywhere,” combined with the Studio’s support of the UltraViolet format are all part of an overall strategy to give consumers even more freedom, utility and value for their digital purchases.

I’d watch for more studios and content owners to explore options for skipping the middle man and becoming the means of distribution for their content.

studios like Disney, CBS, Viacom, and premium cable like Starz and Encore (both owned by Liberty Media Corp.) will all look in this direction. At first, simply to supplement their current revenue model.

Recent rumors had big firms like Amazon, Best Buy, Walmart, Hulu and Dish Network teaming up to potentially launch a Netflix competitor.

Netflix is gaining a huge lead — the company just surpassed Comcast’s pay TV subscribers as the largest video-streaming service in North America –but in time there will be a number of subscription-streaming services. With overlap in content. For example, Netflix and Hulu offer some of the same programming or channels, while other programming is exclusive to the provider. Much like the DirecTV-Dish battle of today. (Or Netflix vs. Hulu Plus.) Only I see more competitors in the ring.

Right now, in 2011, we’re witnessing the easy part. There’s a clear distinction between pay TV and Netflix. Wait five years and we’ll see the transition taking place: cable companies — like Comcast, Time Warner, Viacom, and even satellite TV providers Dish and DirecTV — developing stand-alone Internet-TV subscriptions, separate from their pay TV plan.

So, at that end-point, what will be the difference between pay TV and TV over Internet, other than the means of distribution? First, the customization. Consumers will choose what content they want and when they want it. Whether it’s subscription services like Netflix or specific channels like, say, HBO’s Internet Channel. Second, the cost. The cost will be more in the Internet service and the streaming box, instead of paying to receive 300 predetermined channels. Subscriptions to our content will have to decline, as we see with Netflix subscription rates compared to that of a typical cable plan.

A few final talking points if pay TV as we know it today will move online and stream to our living rooms. 1) Live Newscasts; 2) Live Sporting Events; 3) Local News; 4) Advertising and 5) Local Advertising.

Live News is already happening on Roku, on the free Newscaster app. Al Jazeera streams live all day. In fact, I’m watching the live Al Jazeera stream as I write this section. So the capability is there. And Roku has a DVR-like function that lets you pause, rewind and resume the live feed. How about Sporting Events?

Xbox 360’s got that covered with its ESPN 3 app featuring live broadcasts and up-to-date sportscasts on a variety of sports. Roku’s got live coverage too including MLB TV, NBA Game Time, NHL and UFC. Local News is now streaming as well. Roku announced via Twitter on April 16 that it had added the first local news broadcast, Channel3000, a CBS News affiliate from Madison, Wisconsin. Roku pulls video from Channel3000′s website and makes it playable for free on the Roku player.

National News is better than ever on-demand with Xbox 360’s NBC News channel. Update: Roku introduced an NBC News channel in December of 2011, as well as CNBC Real-Time and Wall Street Journal Live.

Now Advertising. Hulu Plus has done the best job of incorporating video advertising into its content, using the pay TV model, ads within programming. A few of Roku’s internet apps have video ads as well as banner ads. How about Local Advertising, targeted just like Internet banner ads, based on location determined by the user’s IP address? But probably the greatest potential for the future of TV advertising is the connectivity. Imagine a television ad with a purchase, more info or social media one remote-click away.

It’s like cable, only customized and connected to the Internet. And on the consumer’s schedule. Almost as if every show on TV was Tivo’d for us. The consumer decides not only what content is displayed on his or her dashboard, but when it’s on.

Within the next 10 years, I see the Internet as our means of distribution for all television content. As broadband access becomes ubiquitous, like mobile phones and smartphones after it, the future of pay TV will be clear. Combine Netflix’s vast library of TV and Movies, Roku’s app-interface with the ad-model of Hulu Plus  and mix in ESPN3’s live sports on Xbox 360 and you’ve got the future of pay TV.

We have the capability of all of these services today. It’ll just take someone to put it all together.

The future of TV is one box, connected to all of our subscriptions and video content including Movies, TV, News, Sports, Weather, Netflix, Hulu Plus, Local News channels, Live News and Live Sports. All at our fingertips. A media hub, allowing consumers to pick and choose the content they’d like displayed on their dashboards. A La Carte television. Complete consumer control.